IP Playbook

Scale your deep tech business and limit risk using our tailored 5-year IP Playbook.

Start your IP portfolio strategically.

Get clarity about securing your startup’s intellectual property. Our 5-year IP Playbook maps out the patents and trademarks you need to build the business you want. Complete with an application timeline and recommendations, you’ll have everything you need to secure and scale your business.

Eliminate unknowns.

The problem for most business owners with IP is not knowing what you don't know. The IP Playbook gives the practical advice you need.

Protect your ideas.

Intellectual property is all about protecting your ideas—your inventions, brand, content, etc. The IP Playbook tells you how.

Be investment-ready.

IP is a major consideration for investors and prospective buyers. We include a one-page investor fact sheet to show you're on top of it.

We Learn Your Business

In an initial 30-minute workshop, we’ll get to know your company, including:

Your brand vision.
Your products and services.
Your business goals.
Your fundraising goals.
Your technology.
Your development roadmap.
Your budgets.

We Build Your 5-Year IP Playbook

Following our initial workshop, we will develop your tailored 5-Year IP Playbook. Your playbook will include:

What's important for you to protect.
Your IP Strategy (and our reasoning behind it).
Your recommended 5-Year Action Timeline.
Recommended Next Steps to get started.
BONUS: Your Investor Fact Sheet to share the state of your IP portfolio with investors.

We Present Your Playbook

After we finish building your 5-Year IP Playbook, we will hold a second 30-minute workshop with you to present your playbook to you. During this workshop, we will cover:

Following the workshop, we’ll revise your IP Playbook if needed and send the final version.

Your investment:

$1,950

Get started is 3 simple steps:

Start by Booking Your Discovery Call

Josh is good. Real good. He's as smart and hard working as they come, and his love for his job shines through with the HOURS of research and follow up he does. His engineering background makes him extra effective at his work and quick to understand difficult constructs. Great customer service, quick responses, and dedication to his work are greatly appreciated. I highly recommend.

I highly recommend working with the Mertzlufft Law firm for all of your patent needs, especially if you are new to the the patent process and need a lot of "hand hold" like we did. Josh took his time explaining the entire process to us and how our business we would benefit from the protection that a patent offers. We couldn't be happier with the way that Josh handled all the heavy lifting and insured that we were happy with the results.

Stake law is the place to go for anything related to patents. They are reliable, timely, fairly priced, and have excellent quality and customer service.

After much frustration in trying to find a patent attorney that I felt would look out after me, and my idea for a patent, I had just about given up. I looked into doing the process myself, but quickly got lost and overwhelmed in the world of patents. Realizing I could not do it myself, I narrowed it down to a couple of patent attorneys and prayed a lot about the direction to go. The answer I felt I received was Stake, and the first meeting with Joshua Mertzlufft was a confirmation of that answer. Josh is very good at what he does, patient in explaining the process, very detailed orientated, insightful, and humble. The process became fun and exciting instead of frustrating. I now have my first patent and another one pending. Thank you so very much Joshua!!

Josh is NOT your typical patent attorney that just goes through the motions to file some paperwork only to then charge you a big $$$ amount. He genuinely cares about your vision, goals, business plan, etc... He prides himself on putting together a complete game plan to achieve your goals. I've been an entrepreneur for over 15 years and I know how important it is to build a strong team of professionals around you. You're going to want Josh "the owner of [Mertzlufft] Law" on your team. In the crazy world of patents and patent law you need the best. I promise you Josh is the BEST out there.

I found working with Josh, as a new business owner very informative and helpful. Josh was easy to work with and understand legal verbiage. I absolutely will work with him again. Thank You Josh and STAKE

Honest, quick, knowledgeable, and reliable!

Frequently Asked Questions

Why is this different from the other "playbooks" I've seen?

Our 5-Year IP Playbook is different from most “playbooks” others talk about because it’s tailored to your product, brand, and business strategy. Based on the workshops, we develop an actionable plan for your business to build an IP portfolio.

Do I have to keep working with Stake?

While we hope you’ll stick with us to implement your 5-Year IP Playbook, you don’t have to. We’ve designed the IP Playbook as a standalone resource that you are welcome to use to guide your business’s IP portfolio.

Why choose Stake over another IP law firm?

Lawyers are sadly known for being cryptic, hard to get an answer out of, and always saying “no.” Our approach is different.

We are globally experienced. We’re not an ordinary IP boutique. The aggregate of our clients’ patent portfolios extends over 60 countries worldwide. We are able to support you wherever you go.

Your business comes first. We start by getting to know your company and your needs. Then, we can tailor an IP project or even a whole-company IP strategy to fit your needs. We have even told clients to not use our services on a project because it wouldn’t serve their business.

We speak English. Lawyers often try to dazzle with legalese. The problem is that’s not always helpful. We strive to communicate with our clients in crystal clear English. Don’t worry, we can also dazzle with legalese when it helps our clients.

We’re strategy-first. IP is only valuable if it serves a business purpose. That’s why we aren’t a “job shop” and we start with strategy.

Our fees are transparent. We are committed to providing total transparency in the fees we charge. We provide our services using bespoke flat fees or our subscription for growing companies ready for day-to-day IP legal support.

What if I just need a patent or trademark?

We regularly file patents and trademarks for clients whether or not they start with an IP Playbook. Since we’re a strategy-focused firm, we’ll even start with a strategic conversation around the invention or brand element you’re looking to protect.

However, the IP Playbook gives a holistic plan tailored for your company to build an IP portfolio efficiently and effectively.

What is Intellectual Property?

Intellectual Property, or “IP” is what sets your company apart from everyone else. IP includes your company’s inventions, know-how, brand, creative works, and more. You can’t touch it, but any successful founder or investor will tell you your IP makes up your most important assets. IP can be protected using patents, trademarks, copyrights, and trade secrets.

Your 5-Year IP Playbook will help you determine what you need—and what you don’t.

IP Playbook

Start your IP portfolio strategically.

Eliminate unknowns.

Protect your ideas.

Be investment-ready.

We Learn Your Business

We Build Your 5-Year IP Playbook

We Present Your Playbook

Start by Booking Your Discovery Call

Start by Booking Your Discovery Call

Frequently Asked Questions

Why is this different from the other "playbooks" I've seen?

Do I have to keep working with Stake?

Why choose Stake over another IP law firm?

What if I just need a patent or trademark?

What is Intellectual Property?

Need help deciding?